Nova
Brand creation

The Challenge

The software is designed to aid the creation of engaging presentations, making the process intuitive and accessible. My challenge was to distill this ease of use and approachability into a distinctive, recognizable mark that reflects the software’s seamless functionality and user-friendly nature.

Design Solution

Building on the fundamental elements of presentation design, I drew inspiration from the geometric shapes that serve as its visual building blocks. By using these simple forms to construct the product name, I created a mark that not only reflects the software’s functionality but also reinforces the creative process of assembling a presentation.

Background

Primarily designed for the pharmaceutical industry - Nova Studio is a cloud-based SaaS collaborative content creation and presentation management platform.

Created specifically to enable better engagement with audiences, Nova Studio allows you to create, manage and present interactive content, either virtually or face-to-face.

Scope of Work

  • Logo Design

  • Visual Identity

  • Copywriting