The Challenge

Thinkology had evolved from a web agency into a full-service creative partner, delivering everything from apps and data systems to branding and rebrands. The challenge was to clearly communicate this breadth without losing focus — creating an identity that reflected both creativity and technical depth.

Strategic Approach

With a strong understanding of the business, the objective was to unify Thinkology’s diverse offer under a clear, confident idea. The strategy centred on expressing clarity, insight and direction as the foundation of the brand.

Outcomes & Impact

The new identity introduces a distinctive symbol representing knowledge and guidance. It positions Thinkology as a mature, strategically driven creative agency, clearly articulating the scale and ambition of its capabilities.